New York Advertising Week Challenges the Post-Recessionist Marketer
Geoffrey Precourt is reporting from New York throughout Advertising Week 2009.
Read his latest stories and analysis at warc.com/precourt.
In a New York 2009 Advertising Week Leadership Conversation, a panel of two agency leaders, a senior marketer from one of the world's most dominant advertisers and a media sales executive all pondered a question critical to each of their professions: Is marketing ready for life after recession?
Picture shows, from left:
John Partilla, President, Sales, Clear Channel Media Holdings;
Laura Desmond, CEO, Starcom MediaVest;
Andrew Robertson, President & CEO, BBDO Worldwide;
Kim Kadlec, Chief Media Officer, Johnson & Johnson Global Media Group.
(Photo by Joe Kohen/gettyimages)