Millward Brown

Over the past three decades, Millward Brown has grown to be one of the world's leading research companies. With offices in 50 countries, we work with 70 of the top 100 global brands. Through the use of an integrated suite of validated research solutions – both qualitative and quantitative — Millward Brown helps clients build strong brands and services.

Millward Brown LLP offers professional services to the UK and European market. With over 14,500 exceptional people in 28 offices in the UK and Switzerland, Millward Brown has the broadest and deepest range of skills of any business advisory organisation. We provide professional services and advice to many leading businesses, government departments and public sector bodies, and publish many influential studies and thought leadership pieces. Our annual revenues reached £2,329m for the financial year ended 31 May 2012.

Today, we continue to push the boundaries of marketing research and brand consulting. Powered by insight, innovative thinking, and a rich heritage, we focus on providing actionable solutions to address key business issues. Our expertise spans from communications assessment and media evaluation to brand performance monitoring and marketing accountability.

Additional practices include Millward Brown's Global Media Practice (media effectiveness unit), Millward Brown Optimor (focused on helping clients maximize the returns on their brand and marketing investments), Millward Brown Precis (PR measurement practice) and Dynamic Logic (the world leader in digital marketing effectiveness).

Millward Brown is part of Kantar, WPP's insight, information and consultancy group.

Browse the latest Millward Brown papers on WARC