WARC Media Awards – 2019 Channel Integration Judges

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Chair of Judges

Americo Campos SilvaAmerico Campos Silva – Global Head of Integrated Brand, Shell

Americo is a passionate and experienced marketer with a track record of high performance and delivery of results. In his current role, he is responsible for all the brand marketing communications. Prior to this role, he was Shell’s Global Head of Digital and Social Media. Originally from Portugal, Americo joined Shell 25 years ago after a stint in advertising at Publicis. Americo thinks that one of the biggest challenges facing marketers is to leverage and cross-measure all consumer touch points in an integrated, consistent and personalised way, across bought, earned and owned media channels on multiple devices.

The Panel

A judging panel of industry experts will be announced in the coming weeks.

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