IAB Europe Research Awards

Celebrating the contribution of research to the development of the digital advertising industry

Browse latest case studies


About the Awards

The IAB Europe Research Awards recognise and celebrate the research projects and the contribution they have made to the development of the digital advertising industry.

The most recent Awards were announced in May 2018 and the winning papers are available to read here on WARC.

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Winners

Exterion Media: Outdoor Ad Impact Forecaster

Company Exterion
Award Grand Prix

Co-op: Agile Marketing Mix Modelling

Company Co-op
Award Winner, Advertising Solutions

Teads: Making 6 Seconds Count

Company Teads
Award Winner, Digital Advertising Formats

Gemius: #TrueSingleSource

Company Gemius
Award Winner, Audience Measurement

AdReaction: Getting Gender Right

Company Kantar
Award Winner, Consumer Attitudes and Behaviour

Annalect: Emotional response to ads on different platforms

Company Annalect
Award Highly Commended, Consumer Attitudes and Behaviour

Médiamétrie: The renewal of the model of Mediaplanning: how to improve prediction in a digital world

Company Médiamétrie
Award Highly Commended, Advertising Solutions


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