Brand Reclame Aqui
Agency Grey Brasil
Reclame Aqui launched an app to expose corrupt politicians during election time.
The Corruption Detector app draws on an extensive database of all official records of corruption so that, by pointing a phone at a candidate (on TV, in the press, and even in person), people can spot the corrupt ones as they are highlighted in purple.
In just one week, Corruption Detector became the most downloaded app in Brazil, making headlines in national media and reaching more than 120 million people.