Syft: Building The Future Of Work

Syft, a recruitment company, took a social-led approach to reach 18 to 25-year-olds, which resulted in 6,000 app installs and a click-through rate of 10%.

Executive Summary

Since its founding in late 2015, Syft has sought to drive up standards for employers and jobseekers.

As Uber has revolutionised how we travel and Deliveroo how we dine, Syft's goal has been to make the flexible staffing sector open, fair and transparent through the use of innovative technology. This involves tackling long-term industry issues, such as recruiting and retaining diligent, experienced staff, and ingrained behaviours, such as an aversion to technology. Also, in recent years, Brexit has posed a real threat to the staffing, hospitality and industrial fields, all of which heavily rely on a stream of...

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