Campaign details
Brand: Plastic Oceans InternationalBrand owner: Plastic Oceans InternationalLead agency: AMV BBDOCountry: United KingdomIndustries: Charities & voluntary organisationsMedia channels: Content marketing, Merchandise & free gifts, Online video, Outdoor, out-of-home, Public relations, Social media, Sponsorship - media, Websites & microsites, Word of mouth, influencersBudget: Up to 500k
Executive summary
There is a danger lurking in our oceans. Lingering out at sea, just beyond our periphery. A danger which poses a threat to our wildlife, our ecosystems, our way of life, our planet. Yet it is something that...