Design consultancy: Cowan London
Advertiser: One Stop Stores

Nigel Prendergast, Head of Marketing at One Stop Stores says:

"This was our biggest ever product launch, from start to finish. The work Cowan have produced has been first class, and their expertise has guided us through a complex project that was landed in record time. The design and product has received high praise from customers and colleagues, culminating in an entry to the Grocer Gold Awards – the first convenience store to be shortlisted for the award since 2009! We have now adopted a lot of the work that Cowan has done and used elements to support our brand journey. I would like to personally thank everyone involved for the help and support we received."

Executive Summary

One Stop is a convenience store operator, and a subsidiary of Tesco since 2003. The business prides itself on being at the heart of the community, and its core purpose is to 'serve local shoppers a little better every day'.