L'OR

L’Or, a coffee brand, redesigned its brand packaging to launch new aluminium capsules that rivaled in the UK.

Design consultancy: Design BridgeAdvertiser: Jacobs Douwe Egberts

"We are allin' love with L'OR. This is our fastest growing brand, 'premiumising' coffee in grocery. The new L'OR visual identity and packaging design have become signifiers of the new 'gold standard' L'OR experience and have taken the espresso category by storm, tripling our business"1

Patrycja Nowakowska (L'OR Global Brand Director)

"We have capsules! And we are still recovering from the greatness of the designs - we are living for them! Congratulations again for the outstanding work you have done on L'OR, you make this brand really proud"

Ricard...

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