For good

Connected Conservation is one of our flagship programmes at Dimension Data. It is rooted around the use of a high-tech solution to solve the problem of rhino poaching, first at a private game reserve in South Africa, but with the potential to expand into other areas, and to protect other endangered species in the future.

The Campaign Had Four Objectives

  1. To use technology to reduce the rate of rhino poaching in the pilot reserve.
  2. To demonstrate how partners can come together from different industries to address this problem, through an integrated marketing programme.
  3. To create a story to continue to build Dimension Data's brand: client brand, employee brand, and recruiter brand.
  4. To demonstrate our competence and build awareness of our skills in cybersecurity, networking, cloud computing, and collaboration technologies.