Girlguiding: Know Your Place

Girlguiding, the national guiding organisation of the United Kingdom, increased positive sentiment and the number of volunteer enquiries by showing how it helps its volunteers and attendees empower each other.

The Challenge 70,000 Girls on The Waiting List for Girlguiding

Girlguiding is the leading charity for girls and young women in the UK, helping over 400,000 girls make friends and learn new skills from football, to camping, to engineering:

"I love all the outdoor activities and camping and sleepovers. I think it's great for our age because we haven't grown out of all the silly and fun things yet."

Heather, Guide

"We play loads of fun games and do activities and challenges and a few times we get badges."

Matilda, Rainbow

This organisation can only function because of its volunteers,...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands