Campaign details
Agency: cdm milanCountry: Italy
Background
Bosch is a leader brand (company) in the market of durable consumer goods and has always combined the technological side of its products range with deep attention to environment end eco-sustainability.
Since 2009 they started a social responsibility project at corporate level while extending the benefit to all the markets categories they are in (automotive, house hold appliances, power tools, renewable energy).
Thanks to this long program, Bosch is increasing its brand awareness as well as building a strong Brand Equity as an eco-friendly Company for Student, Teachers and Family....