Engel & Völkers: Reimagining a Brand for the Americas

Engel & Volkers, a real estate services company, launched a microsite and PR campaign to increase brand awareness in the US.

How did Engel & Völkers Americas determine

Marketing & PR success in 2018?

3x Tripled brand awareness among active homebuyers in North America from 2016 to 2018

300 Collected more than 300 leads in just six months after launching first lead gen marketing campaign

#1 Secured the Top Residential Real Estate Listing in the World in 2018, according to Mansion Global

Engel & Völkers Americas has grown every year since entering the North American market in 2013, but 2018 was a banner year in taking the company's global brand to the next level in North America.

Situation Overview

Engel &...

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