Campaign details
Advertiser: Kimberly ClarkBrand: Scott BrandAgency: KetchumCountry: United States
Situation analysis
You're cruising in the passenger's seat of a sports car through L.A. with your friend and YouTube prankster, Roman Atwood, when he mentions he needs to make a stop. Roman pulls up to a warehouse garage and pauses for it to open. At this moment, the car begins to jerk and you see a look of confusion and panic on Roman's face as the car accelerates into the massive garage door. After the initial horror, you realize that you're ok. And...