Campaign details
Brand: CourierOnlineBrand owner: Intertown TransportLead agency: Hoola Modern AgencyCountry: South AfricaIndustries: Postal & courier servicesMedia channels: Competitions & contests, Radio & audio, Social mediaBudget: Up to 500k
Executive summary
We are living in a busy time, where efficiency is vital. With the latest technology, people want things immediately, without having to wait. The primary objective of this campaign was to create awareness of the new Courier Online app (owned by Intertown Transport) by fulfilling people's need to have things at their fingertips.
Our client's brief...