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Our exclusive proprietary series of in-depth analysis of major marketing themes
Cannes Analysis
August 2017 Insights from the Cannes Creative Effectiveness winners
Innovation Casebook
July 2017 Insights from the WARC Innovation Awards
The Future of Strategy
July 2017 A global survey report on the outlook for planning and strategy
Media Casebook
May 2017 Insights from the WARC Media Awards
WARC 100 Analysis
April 2017 Lessons from the best marketing campaigns of the year
IPA Effectiveness Awards analysis
February 2017 Insights from the winning campaigns
Asian Strategy Report
January 2017 Insights from the WARC Prize for Asian Strategy
Toolkit
December 2016 WARC's guide to six major marketing trends for the year ahead
Seriously Social
November 2016 Peter Field on how social strategy can drive business results
A Guide to Customer Acquisition
January 2016 Getting and keeping new customers for your brand
Programmatic Primer
July 2015 A marketer's guide to the online advertising ecosystem