Trends

Consumer, tech and media trends from WARC and our partners

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The world market for consumer appliances (major)

January 2019
Provides a global outlook on the major consumer appliances market

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The rise of hydration beverages in Southeast Asia

January 2019
Looks at the performance of hydration beverages in Southeast Asia

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Key trends for media owners in 2019

January 2019
Looks at key trends for media owners in 2019

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Marketer's Toolkit 2019 – In-housing: Here to stay?

January 2019
Looks whether in-housing provides adequate utility for brands

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Marketer's Toolkit 2019 – Being effective in short-form video

January 2019
Explains how marketers can be effective in their use of short-form video

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Marketer's Toolkit 2019 – CX: Online to offline

January 2019
Offline experience matters as much as online experience in 2019

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Marketer's Toolkit 2019 – The diversification of search

January 2019
Looks at how brands should be treating search in 2019

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Innovation and disruption in alcoholic drinks

December 2018
Discusses innovation and disruption caused by changing consumer attitudes

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How to harness digital disruption for success in travel

December 2018
Looks at digital transformation in the travel sector

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The Marketer’s Toolkit 2019

December 2018
Outlines the key challenges facing brands in the year ahead