World Retail Awards

Recognising the very best retailers and retail initiatives across a range of categories.

About the Awards

Launched in 2007, the World Retail Awards have been recognising the very best retailers and retail initiatives across a range of categories for over 10 years.

The most recent Awards were announced in May 2019 and winning cases studies are available to read here on WARC.

Find out more about the World Retail Awards

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Winners

Supercheap Auto

Supercheap Auto: The Best Performing Oils Under The One Roof Campaign 2018

Brand Supercheap Auto
Agency N/A
Countries Australia & New Zealand

Supercheap Auto engaged customers in Australia and New Zealand with a complex and highly dangerous chase sequence that tested trucks and their lubrication.

Replacing motor oil enhances the performance of vehicles, so the campaign communications focused on the 'Best Performing Oils'.

An integrated campaign was launched with TV spots and was supported by social, leading to an 8.25% sales growth.

METRO

METRO: Own Business Day 2018

Brand METRO
Agency Serviceplan
Country Global

METRO established a special day globally to give it extra support and promote its businesses: Own Business Day.

METRO showed portraits of different business owners and raised awareness of their special roles in our lives through the global hashtag, #Loveownbusiness.

The campaign became the talk of the day on International Women's Day, with 384,489 special offers published and over 527,000 visits to the hub.

Entrants

Saudi Telecom Company: Digital day

Brand Saudi Telecom Company
Agency N/A
Country Saudi Arabia

Waitrose & Partners Health

Brand Waitrose & Partners
Agency John Brown Media
Country United Kingdom

Pick n Pay Fresh Content

Brand Pick n Pay
Agencies John Brown Media
Country South Africa

Hannaford’s My Hannaford Rewards Content Strategy

Brand Hannaford Supermarkets
Agency John Brown Media
Country United States

Waitrose & Partners Food

Brand Waitrose & Partners
Agency John Brown Media
Country United Kingdom

Tryano: New Horizons

Brand Tryano
Agencies In-house
Country United Arab Emirates

Tyrano: City Life

Brand Tyrano
Agency N/A
Country United States

Babyshop: Al Umobuwah – Putting "Mum" into "Parenthood"

Brand Babyshop
Agency FP7/DXB
Country Middle East & North Africa

KFC 'FCK'

Brand KFC
Agency Mother London
Country United Kingdom

Public Black Friday Truck

Brand Public
Agency BBDO Greece
Country Greece

Babyshop: World Without Walls

Brand Babyshop
Agency FP7/DXB
Country Middle East & North Africa