Why it matters
It’s often been said that 2020 accelerated a lot of changes that were already in the works, from increased emphasis on e-commerce to stakeholder capitalism, and those shifts will continue to have major implications for brands, up to and including their role in society.
Takeaways
- The events of 2020, from the pandemic, to the Black Lives Matter movement, to the U.S. election, created a broad spectrum of major shifts at the intersection of the new and the familiar.
- As AI becomes a factor in more and more industries, the technology will challenge legacy players in a wide...