Marketing in the COVID-19 recession
This article is part of a series of articles from the WARC Guide to Marketing in the COVID-19 recession. Read more.
In 2020, most Australians are wondering (like everyone else in the world) what’s happening to their normally peaceful lives. Since mid-2019, we’ve seen a series of unprecedented crises affecting our country – from a major drought impacting rural areas to the bushfires which generated huge debate on climate change. And now, like every other country, we’re dealing with the national impact of COVID-19.
With the recent collapse in the stock market, many...