South Korea has shown the quickest growth in influencer marketing on Instagram, according to the latest research from Klear. The number of sponsored feed posts (those with the #ad hashtag) from South Korean influencers rose 620% between 2018 and 2019.
The United Arab Emirates follows in second, with growth of 430%, while Canada (up 370%) rounds out the top three. Despite Brazil seeing the quickest growth in 2018 (332%), it failed to make the top eight last year.
South Korea's strong growth has put it tied-second as the largest market, accounting for 11% of all sponsored...