Old Spice: The Endless Ad

Old Spice, the deodorant brand, mirrored the strength of its new deodorant by creating a never-ending advertisement in Brazil.

Selected creative: Old Spice – The Endless Ad

Credits

Creative agency: Wieden+Kennedy São PauloCopywriting: Rafael MeloArt Direction: José Ferraz / Felipe PaivaCreative Direction:Bruno Oppido / Caio Mattoso / Renato Simões / Eduardo Lima / Rodrigo Mendes...

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