Google AI / Canadian Down Syndrome Society: Project Understood

Google AI, a division of Google dedicated to artificial intelligence, and Canadian Down Syndrome Society, a non-profit organisation, helped people with Down syndrome gain more independence by updating Google’s voice recognition algorithm.

Campaign video: Google AI / Canadian Down Syndrome Society – Project Understood

Selected creative: Google AI / Canadian Down Syndrome Society – Project Understood

Credits

Creative agency: FCB TorontoAccount Supervisor: Olivia Selbie Agency Producers: Sarah Michener / Kristine Lippett Associate Creative Directors: Elma Karabegovic / Marty Hoefkes / Michael MorelliBoard Member: Ben Tarr Chair: Ed Casagrande Chief Creative Officers: Nancy Crimi-Lamanna / Jeff Hilts Chief Strategy Officer: Shelley Brown Copywriter: Jason Soy Copywriter: Shannon McCarroll Directors of Strategy:Eryn LeMesurier...

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