John Lewis: Film - 'Monty The Penguin' (UK)

Contains the film creative 'Monty The Penguin' for John Lewis by the agency adam&eveDDB in United Kingdom.

Monty The Penguin

Agency: adam&eveDDB, LondonExecutive Creative Director: Emer Stamp / Ben Tollett / Ben PriestCopywriter: Daniel FisherArt Director: Richard Brim / Andy KellyProduction Company: Blink, LondonDirector: Dougal WilsonProducer: James Studholme / Ewen BrownSynopsis:John Lewis’ 2014 Christmas spot tells the tale of a little boy, Sam, and his penguin friend, Monty. Music under is Tom O’Dell covering “Real Love” by John Lennon. Sam and Monty play happily together through the year - watch TV, do Lego, trampoline,...

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