Save the Children: 100 Words Pain_ting

Save The Children, a non-profit organisation, launched a campaign on its 100th anniversary in South Korea to draw attention to the verbal abuse suffered by children.

Campaign video: Save the Children – 100 Words Pain_ting

Read the full campaign case study

Selected creative: Save the Children – 100 Words Pain_ting

Credits

Agency: Overman SeoulAccount Executive: Seung Woon Kang / Chanmi AhnArt Director: Rosa ChoiCopywriter: Suyeon SunCreative Director: Seung Eun JangSenior Account Executive:Yumi Sul...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands