BWL Agency: Homecoming

The Homecoming Project, a platform for cultural exchange, launched in Nigeria and offered an opportunity for 3,000 of Nigeria’s diaspora to rediscover Nigeria.

Overview

In March 201 8, BWL Agency was approached by the Nigerian - British trio of Grace Ladoja MBE, Grime artist, Skepta and BBK Africa's Dex about the launch of The Homecoming Project, a platform for cultural exchange between the creative industries.

Over the last ten years, Nigeria has seen an increase in the number of young Nigerians returning back from the United States and the U.K, as a result, an authentic cultural revolution is happening in Africa. From fashion to music to football (Africa specifically Nigeria) is a hotbed of young talent. Its stars aren't just performing under the...

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