International Organization for Migration in Ukraine: Mask your face, not your problems

The International Organization for Migration (IOM) launched an emotional support hotline in Ukraine during the COVID-19 pandemic to help people's mental health and promoted it with the campaign Mask Your Face, Not Your Problems.

Challenge

The year 2020. Millions of people suffered from COVID-19 around the world. But pandemic is not only about physical health. Isolation, anxiety for ourselves and relatives, uncertainty about the future, fear of getting sick. All these fears, emotions, and troubles cause our mental health.

To help people cope with all these feelings during pandemic International Organization for Migration in Ukraine launched an emotional support hotline. The problem is that even free of charge, even confidentially - not many people were ready to talk to psychologists. So IOM came to us for the informational campaign that could change...

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