Schneider Electric Korea: Why is online better than offline

Schenider Electric, an energy and digital solutions company, successfully hosted its Innovation Summit Korea 2020 online for the first time.

Why is online better than offline:

Schneider Electric Innovation Summit 2020 Korea

Objectives & Challenges

We hosted Innovation Summit Korea 2020, industry's largest virtual conference ever, to share post-Covid-19 industry trends and to provide the latest market insights with the theme of "building a more resilient and sustainable future."

Objectives

  • We wanted to achieve equally significant number of turnouts at the virtual conference with previous offline event, Innovation Summit Korea 2018, improve brand value and increase brand awareness.

Despite the risks involved in moving an incredibly successful offline event into the online space, objectives were kept the same as with...

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