Campaign details
Advertiser: Transparency International Sri LankaBrand: Transparency International Sri LankaAgency: Ogilvy Public Relations Country: Sri Lanka
The media lexicon of 2017 shone intense scrutiny on credible sources, fact checking and alternate versions of the truth.
Against this backdrop, Sri Lanka delivered its first ever equivalent of a Freedom of Information Act. In a move towards improved governance, the Right to Information Act (RTI) had taken almost two decades to secure parliamentary sign-off. Sri Lanka was the last South Asian country to grant the public access to records held by public authorities.
Mother...