Travel and Tourism Mexico: Radar Turístico, a market intelligence tool for the Mexican travel industry

Radar Turistico, a monthly tourism publication, launched its publication during the COVID-19 pandemic to provide the travel industry with information analysis that allows brands to evaluate the situation and move forward.

Description

Radar Turfstico is a monthly publication developed to guide and facilitate present and future decisions for destinations, companies and professionals that depend on tourism in Mexico. It includes the digital behavior of travelers, data directly related to the industry, polls to travel agents and to experts in tourism subject; translated into a market intelligence tool for the travel trade.

Situation Analysis

Under the current situation due to the Covid-19 pandemic, the travel industry is facing an unprecedented and unique challenge with an estimated economic impact of -90 % on travel sales in Mexico.

The tourism industry needs to know...

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