Sambito: #NatureRepresented

Sambito, a commercial consultancy, got thousands of lawyers to fight court cases for nature by defending trees for free, in order to help protect Ecuador's threatened environment.

Campaign details

Brand: Sambito S.AAdvertiser: Soluciones Ambientales TotalesEntrant: Grey LondonPrincipal author(s): Matt Gladstone, Grey London; Eduardo Maruri, Grey Europe

Foreword

This isn't a B.I.G. case. It's about a small activity, in a small country. Unless you were deeply into Sustainability you might never notice it.

But its significance is revolutionary – enabling an epochal shift in human world-view to become activated.

That shift, we hope, is something you will also experience. It started in Ecuador.

The story we will tell

In 2008, Ecuador signed into being a revolutionary new constitution. To protect Ecuador's...

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