Smartphone voice assistants are most common in China, according to the latest research from Dynata. In their survey of more than 1,000 internet users per market, over four-fifths (83%) of Chinese respondents say they own a smartphone that has voice assistant functionality. This is up from three-quarters (72%) in 2018.
The United States and the UK follow in second and third, with penetration at 67% and 66% respectively. In contrast, smartphone voice assistants are least common in the Netherlands (55%) and Germany (52%).
Among those with smartphone voice assistant functionality, nearly one-half (46%) say they use it 'very...