Clothes and gifts are the two categories of focus for Black Friday this year, according to data from GlobalWebIndex.
Half of Black Friday shoppers in the UK and US plan to buy clothes in-store on the day of the sales event, with 43% planning to buy this category online. Buying gifts or presents also proves popular this Black Friday, with 39% planning to buy in-store and 35% planning to buy online.
Online shopping proves more popular for Black Friday this year, with two-thirds (65%) of Black Friday shoppers in the UK and US planning to use online retail...