Campaign details
Brand: AnghamiBrand owner: AnghamiAgency: In-houseMarket: Middle East & North Africa (general region)Industries: Radio stations & servicesMedia channels: Online video, Social mediaBudget: No budget
Executive summary
With the sudden outbreak of COVID-19, the whole world was confined at home – overwhelmed by uncertainty and anxiety. Everyone was trying to adapt to this new reality, where life had to happen indoors.
People shifted their lives indoors – cooking, working, chilling, working out, dining. And with everyone being stuck at home at the same time, for the same...