Digital, social and mobile in 2015: We Are Social's compendium of digital statistics

This report presents charted data of key social, digital and mobile statistics at global and regional level for 2015, and includes detailed reports for 30 countries.
  • Internet penetration around the world is 42%, representing an annual growth of 21%; this ranges from 93% in Canada to 19% in India.
  • 29% of the global population has an active social media presence, representing 12% growth, while 23% of the population has active mobile social accounts.
  • Unique mobile users stands at 51% of the global population, an annual growth of 5% and there is an average of 1.94 mobile subscriptions per unique user.
  • E-commerce ranges from 64% penetration in the UK to 14% in India; mobile commerce ranges from 37% in South Korea to 6% in...

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