NRMA Insurance: Every home is worth protecting

NRMA Insurance needed to reverse declining home insurance sales and shares in Australia as a premium-priced product in a value-driven category.

Campaign details

Brand: NRMA Insurance Brand owner: Insurance Australia Group Entrant company: The Monkeys, Sydney Market: Australia Sector: Insurance Media channels: Outdoor, out-of-home, Radio & audio, Television, Voice, chatbots, Websites & microsites 5 - 10 million