Acer ConceptD: Creativity Decoded

Kristina Knut, Mu Lee

Electronics brand Acer crafted a creative multimedia campaign for its new ConceptD brand, to take on its well-established competitors and support and empower those in the creative fields.

Campaign details

Brand: Acer ConceptD Brand owner: Acer Agency: We Are Social Market: Global Industries: Online display, Online video, Social media, Websites & microsites Media channels: Information technology Budget: Up to 500k

Executive summary

Electronics brand A

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