Airbnb: A Night At... The Louvre

Airbnb, an online marketplace for homestays, gave the public a chance to win a sleepover at the Louvre to engage new audiences in France.

Challenge

Amplify were challenged to bring a unique partnership to life between Airbnb and the Louvre. Airbnb's mission was to connect with new audiences in France and across the world and inviting them to discover the museum like never before, throug

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