David Suzuki Foundation: Green new bill

The David Suzuki Foundation, a non-profit organisation, launched an initiative to shift popular and political opinion in favor of a green recovery plan for the environment.

Campaign details

Brand: David Suzuki FoundationAgency: Sid Lee Country: Canada

Why is this work relevant for Creative Strategy?

For the Green New Bill, the David Suzuki Foundation tapped into a research insight – the proven, potential value of green investments in Canada – to reinvent how environmental organizations could talk about climate change and make it relevant, even d

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