Canon USA: Photo Coach

This case study details how Canon, the camera manufacturer, increased brand engagement in the United States.

Canon USA: Photo Coach

Agency: 360i


Canon's mission is to help everyone realize their creative vision, and to provide the tools and knowledge to make it a reality – in a way that informs and inspires. Many amateur photographers lose great photo opportunities just because they are

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands