Quorn Redesign

Quorn, a meat substitute product, increased brand growth and sales globally by launching a new pack design featuring food photography to tempt consumers.

Design consultancy: Bulletproof Advertiser: Quorn Foods

Executive Summary

With an ambition to accelerate worldwide growth for the brand, we were briefed to create a new brand identity and packaging design for Quorn, reaffirming the brand's position as the leading healthy meat alternative while broadening appeal to attract