Endo Pharmaceuticals: Ask about the curve

Pharmaceutical company Endo Pharmaceuticals created a multi-platform campaign to raise awareness of Peyronie's Disease, and its treatment, among men in the US.

Campaign details

Brand: Endo Pharmaceuticals Agency: Ogilvy

Project description:

Up to 1 in 10 men worldwide have Peyronie's disease (PD), an intimate men's health condition which can lead to a pronounced curvature in the penis and potential pain during

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