ExxonMobil: Mobil Experience

ExxonMobil, a multinational oil and gas corporation, promoted its partnership with a Formula 1 team in Mexico by launching the first F1-themed escape room for fans and top media outlets.

Background

Mobil, the racing fuel and lubricants brand of ExxonMobil, has had a technological partnership with one of the most prominent F1 teams since 2017.This partnership is more than just a sponsorship, Mobil racing fuel and lubricants help boost

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands