Garnier: Green Beauty

Garnier, a beauty brand, encouraged consumers in Indonesia to download the eRecycle app to help reduce plastic waste.

Campaign details

Brand: Garnier Brand owner: L'Oréal Entrant company: M&C Saatchi Indonesia, Jakarta Idea creation: M&C Saatchi Jakarta Market: Indonesia Sector: Skin care, sun protection Media channels:Mobile & apps, Online video, Outdoor, out-of-home, Public relations, Social media, Word of mouth, influencers Up to 500k

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