Graubünden Tourism: The Photography Ban

Graubünden Tourism, a tourism information centre in Switzerland, used a PR stunt to raise interest for Berg'n and increase tourism to the area.

Campaign details

Advertiser: Graubünden Tourism Brand: Graubünden Tourism Agency: Jung von Matt/Limmat Zurich Country: Switzerland

Objectives

The holiday region "Bergün", located in the alpine canton of Graubünden, desperately needs m

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