Kellogg's Rice Krispies Squares: The humble Krispies profitable transformation

Kelloggs' Rice Krispies Square is a confectionery product made from the Rice Krispies cereal and melted marshmallow, shaped into a bar.

Kellogg's Rice Krispies Squares: The humble Krispies profitable transformation

Leo Burnett

Company profile

Leo Burnett launched in Dublin in 2002 and now work for many of the top marketing brands in the country, creating commercially effective campaigns

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands