KitKat: Take a break from the routine

Chocolate bar brand KitKat implemented a multi-channel strategy to connect with consumers and raise awareness of the brand among young Peruvians.

Campaign details

Brand: KitKat Brand owner: Nestlé Agency: UM Country: Peru Industries: Confectionery Media channels: Competitions & contests, Events & experiential, Online video, Outdoor, out-of-home, Point-of-purchase, in-store, Programmatic display, Up to 500k

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