Maersk: Setting a new course for growth

Shipping giant Maersk used digital and TV executions to reposition itself as a complete end-to-end logistics and services provider to the C-Suite in Denmark.

Campaign details

Brand: Maersk Brand owner: Maersk Entrant company: Havas International - London Idea creation: &Co, Copenhagen Market: Global Sector: Industrial & manufacturing Media channels: Magazines - Business & trade, Online video, Programatic display, Social media, Television, Video on demand 10 - 20 million