Manulife Singapore: Stop the Drama

Manulife Singapore, an insurance brand, launched its campaign Stop the Drama to raise awareness of heart attack symptoms.

Summary

The truth is no one wants to think about heart attacks. So how did we get Singaporeans to talk about it? We cast a spotlight on what they do talk about: Hollywood.

We've all seen scenes of heart attacks depicting an actor clutching his chest be". But the symptoms of a real heart attack are much more subtle.

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