Marmite: Lovers, Don't Spread The Hate

Marmite, the Unilever-owned food spread, revamped its ‘you either love it or hate it’ brand positioning in the UK by addressing the issue of breakfast contamination.

Selected creative: Marmite – Lovers, Don't Spread The Hate

Credits

Creative agency: adam&eveDDB London Creative Lead: Ben Tollett / Richard Brim Creative: Simon Vicars / Andre Sallowicz Project Management: Daniel Moorey / Kim Marshall Planning: Will Grundy C Mat Goff / Tammy Einav Chris Jackson / Oliver Lester / Holly Fletcher

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